Susan G. Komen

 
  • Added 1,846 new fans to the Facebook page during August and September, increasing the total fan base by 24%.
  • Website traffic from the Facebook and SEM campaigns accounted for 12,469 total website visits, a year-over-year increase of 72.6% (7,221 in 2012 vs. 12,469 in 2013).
  • Creative content attracted a post engagement rate of 4.55%, an increase from 1.53% during the same timeframe in 2012.
  • #HumansOfKomen